Cathy joined the C2G team in April 2010 to lead the new Florida branch, with a focus on bringing simplicity and flexibility to business leaders as they extend their teams with seasoned, professional marketing and business analytics consultants.
For the past 5 years, Cathy was the Executive Director of International Market Development at AT&T, responsible for commercial strategic alliances outside the USA. Cathy led a team of global managers and consultants in building and implementing joint marketing plans to support global enterprise customers in AT&T’s regions of EMEA (Europe, Middle East, Africa), A/P (Asia Pacific including Japan), India, and CCLA (Canada, Caribbean, Latin America).
Concurrently, Cathy was responsible for AT&T’s 49% equity investment in Alestra, the third largest facilities-based carrier in Mexico. This responsibility includes venture management, board seatholder management, and venture strategic/operational alignment with AT&T. Prior to that, Cathy similarly managed AT&T’s 31% equity in AT&T Canada, the third largest carrier in Canada, ensuring strategic alignment between the parent company and the equity investment company.
Cathy has 20 years experience in global telecommunications, working for AT&T in roles spanning P&L responsibility, new venture start-up, venture management, organization design and restructure, carrier relations, customer care, consumer marketing, and enterprise marketing.
Cathy holds a BA from Rutgers University.
